Google
Strategy: Prove that Pixel is the most advanced tool that helps you navigate and have an edge in an ever-evolving world.
We wanted to spark curiosity, make a statement, and prove that it's worth to switch to Google Pixel. We highlighted to customers it's beautiful design and most importantly it's magical generative AI features.
My Role
• Served as the glue for cross-functional teams for six GTM Google Pixel phone launches. Shipped and deployed over 2,000+ marketing deliverables across 30+ markets around the world.
• Co-produced Pixel 6a broadcast & OLV video campaign assets end-to-end for global use. The Pixel 6a was part of the best-selling generation of phones launched by Google (source published in 2023).
• Produced Pixel 6 December Feature Drops video featured on YouTube. 300k views in 3 days.
Men's Wearhouse
EP+Co
• Served as PA and shadowed director and producer on broadcast and social commercial production executions.
• Filmed, edited, and delivered casting auditions to producer.
• Filmed, edited, and color graded behind the scenes footage. Camera: BMPCC4K, NLE: Premiere Pro, Color Correction: DaVinci Resolve
Denny's
EP+Co
• Worked with producer on maintaining production calendar for photo shoots and commercial sessions, reviewing bids/treatments, and communicating with vendors to set-up VO and color sessions.
• Sat in and aided producers and creative directors with VO and color sessions at Sonic Union (NYC) and The Mill (NYC).
• Submitted completion reports for multiple :15's and worked with business office manager to review releases.
Purell
Brandcenter
Summary: Produced a 30-second commercial with the aim for no dialogue or VO.
• Storyboarded, directed, filmed, edited, and color corrected commercial.
• Camera: BMPCC4K, NLE: Premiere Pro, Color Correction: DaVinci Resolve
Twitch
Brandcenter
Summary: Produced a Twitch live stream on the changing gamer landscape through the lens of Dungeons & Dragons and pop culture.
• Storyboarded, directed, filmed, edited, and color corrected 12-minute talk show using OBS (Open Broadcast Software) and the Blackmagic ATEM production switcher.
• NLE: Premiere Pro